The Meritage Association

Questionnaire for Members and Prospective Members

Winery:___________________________________________

Contact name:_____________________________________

e-mail address: _______________________________

Phone: ______________________

FAX:______________________

Wines

We produce a Red Meritage or bordeaux blend under our ____________ brand from the _______________ appellation.
Current vintage: ________

We produce a White Meritage or bordeaux blend under our ______________ brand from the _______________appellation.
Current vintage: _______

Membership Status

Current. We?ve been members since _________.

Sign us up. We understand annual dues are $1/cs produced (capped at$500)_________.

Lapsed. We were members from _____ to _____. We dropped out because
_______________________________________________________________________________________________________________________.

Potentially interested, especially if the Association provides the following services to members (please prioritize with 1 being your highest priority):

____ Listing on the Meritage Association website, whose educational focus should be on consumers ____ trade ____ producers____ (please rank)
____ Ability to link my winery?s website with the Meritage Association website
____ Ability to list my awards/scores on the Meritage Association website
____ Access to list of restaurateurs and retailers who feature Meritage wines
____ Regular Meritage Association press releases
____ Option to participate in Meritage promotional events (vintner dinners, tastings, auctions, strategic partnerships)
____ Access to on-off premise training concepts
____ Access to downloadable generic Meritage POS materials
____ Access to downloadable published articles on Meritage/blended wines
____ Access to downloadable ?canned? articles on Meritage for use in trade or winery newsletters
____ Access to guidelines for obtaining BATF label approval for Meritage or bordeaux-blend wines
____ Other: ________________________________________________
____ Other: ________________________________________________

As originally conceived ten years ago, Meritage is defined as a blend of merit (among the best wines a winery produces, likely in small volumes) and heritage (the Bordeaux tradition of blending varieties). Today there are many imaginative blends on the market.

Should the Meritage Association amend its bylaws to include blends that are mostly but not entirely made with bordeaux varietals?
_____ Yes _____ No

Should the Meritage Association amend its bylaws to include blends that are not necessarily made with bordeaux varietals?
_____ Yes _____ No

Should the Meritage Association amend its bylaws to accept blends that are not necesssarily among ?the best? a winery produces but otherwise meet the criteria?
_____ Yes _____ No

Should the Meritage Association forget trying the market the concept/category and return to a focus on protecting its trademark?
_____ Yes _____ No

Anything else you?d like us to consider?

Please FAX this questionnaire to 707-837-7935.

Thanks for your time and interest.
Jane Hodges Young